After Apple’s manufacturing output dropped by up to 12.8 percent in the first three months of 2022, Samsung was finally able to pass Apple for the first time in a number of weeks, allowing Samsung to successfully pass it and seize the lead.
The production of smartphones is led by Samsung.
According to TrendForce’s estimates, global smartphone manufacturing during the first three months of 2022 amounted to just about 310 million devices in total.
This is due to the fact that the need to upgrade the device has decreased as a result of the conflict in Ukraine and the stringent COVID-19 lockdowns in China.
In contrast to Apple, which heavily relies on its massive production site in Beijing, which was affected by the COVID-19 lockdown, Samsung was able to defeat Apple because its production sites are located in India and Vietnam. Apple, on the other hand, relies heavily on its production site in California, which was also affected by the lockdown. The manufacturing of iPhone 14s was consequently slowed down as a result of this.
During the first three months of 2022, the South Korean brand was responsible for the sale of 73.8 million units. On the other hand, Apple produced sixty million pieces of their product. Even if it is an increase of 11.1% compared to its output in Q1 2021, it is still not enough to maintain its position as the leader.
On the other hand, Samsung might not be able to continue to bask in the glory of being number one for much longer.
According to ZDNet, the firm may be forced to cease exporting its products to Russia as a result of the sanctions put on Russia as a result of its invasion of Ukraine. The upcoming few of months might be challenging for Samsung in terms of sales.
If Apple is unable to resolve the manufacturing issues that have been plaguing its Beijing facility, the market research firm TrendForce forecasts that the Chinese smartphone manufacturer Xiaomi will pass Apple in the second quarter of 2022.
While this is going on, other smartphone manufacturers like Oppo and Vivo are projected to be ranked fourth and fifth, respectively, on the list.
Samsung Tops India’s Tablet Sale
Not only does Samsung dominate the market in terms of manufacturing and sales of smartphones, but it also holds the top spot when it comes to sales of tablets.
According to News18, the South Korean company is now the top in the tablet industry in India, unseating Apple as the market share holder. The company’s market share increased by 10 percentage points, bringing it up to 40 percent from 30 percent at the end of the fourth quarter 2021.
The business’s new products, including the Galaxy Tab S8 and the Galaxy Tab A8, were a significant contributor to the increased shipping volume and revenues that the company reported.
During this time, the iPhone manufacturer was only able to offer a single brand new iPad tablet.
Samsung said that the rising demand for its goods in India, in conjunction with the company’s many financing options, made it feasible for individuals to acquire the tablets within their budgets.
The South Korean manufacturer was successful in pricing its products higher than the $500 threshold, which is a level that Apple has only achieved with its iPads.
The COVID-19 epidemic caused a spike in demand for tablets as a result of the fact that students and employees need a device for their classrooms and job respectively.
Since Apple did not release any tablets in 2020, Samsung did not have any competitors to worry about during this time frame.
Now that Chinese companies like Xiaomi and Realme are entering the tablet market in numerous countries, including India, industry professionals are eager to see if Samsung can maintain its position as the industry leader.
If Samsung wants to maintain its current position in the market, the company will need to introduce other goods that will pique the attention of the general public.